Retail · 2025
Multi channel enterprise e-commerce platform
An e-commerce platform unifying five store systems on one stack; it absorbed 40× campaign traffic smoothly and lifted conversion.
- Client
- National retail group
- Industry
- Retail
- Duration
- 3 wk
- Year
- 2025
National retail group
Multi channel enterprise e-commerce platform
- %100Satisfaction
- %86Process speed ↑
- 2.8xConversion
Project summary
What did we solve?
An e-commerce platform unifying five store systems on one stack; it absorbed 40× campaign traffic smoothly and lifted conversion.
Independent store software, no shared stock visibility and infrastructure that collapsed on campaign days.
Each sprint ended with a working slice; decisions were made on data, not guesses. The same model can be adapted to your operation.
Audience: Retail teams
Standout capabilities
What made the project strong
Every feature was tied to a measurable business result — a working product, not a showcase.
A single product and stock service was set up
This step feeds the project’s measurable business result — not a showcase feature.
Catalogue pages were cut to milliseconds with ISR
This step feeds the project’s measurable business result — not a showcase feature.
Campaign load tests and cache sizing were completed
This step feeds the project’s measurable business result — not a showcase feature.
A live sales dashboard was delivered
This step feeds the project’s measurable business result — not a showcase feature.
Starting point
The situation we met
Independent store software, no shared stock visibility and infrastructure that collapsed on campaign days.
Approach
The path we took
- 01
A single product and stock service was set up.
- 02
Catalogue pages were cut to milliseconds with ISR.
- 03
Campaign load tests and cache sizing were completed.
- 04
A live sales dashboard was delivered.
Delivery plan
3 wk clear milestones within
- 01
Discovery
Stakeholder interviews, current-system review and success metrics.
- 02
Design
User flows, interface prototype and an approved design system.
- 03
Build
Iterative software, integrations and security checks.
- 04
Launch
Go-live, training, metrics dashboard and the first optimisation pass.
Proven results
Project impact in numbers
The work strengthened the sales funnel, operational discipline and executive visibility together. Numbers were watched live; improvements followed a priority matrix.
- Satisfaction
- %100
- Process speed ↑
- %86
- Conversion
- 2.8x
Deliverables
- Discovery brief and success metrics
- Information architecture and user flows
- Production-ready software delivery
- Integration and API documentation
- Role-based access matrix
- Handover notes and training
Technologies
- Next.js
- TypeScript
- PostgreSQL
- Redis
- CDN
“For the first time in campaign week we did not think about the infrastructure. It was delivered on the planned day; numbers were reported weekly.”
FAQ
Frequently asked questions
How does the process run on this project?+
We run discovery, design, build and launch with clear milestones. Weekly demos and a written scope check keep the client team aligned.
Which problems does this solve in this industry?+
It targets scattered systems, slow decisions and weak visibility — and delivers measurable speed and control.
Is there support after delivery?+
Yes. After launch we monitor, fix issues and run priority improvement rounds against sales and operations metrics. A care pack is available if you want to continue.
Can you adapt a similar project for us?+
Yes. We adapt this industry experience to your process. A 2-hour discovery call locks scope, timeline and investment range.
Related work
Retail more projects in
Omnichannel store and order app
An omnichannel experience unifying store stock, online orders and courier delivery in one app; it cut cart abandonment.
- Target hit rate
- %99
- Ops gain
- %91
Central campaign management panel
A system that manages price, coupon and storefront campaigns from one panel; publish time fell from hours to minutes.
- Satisfaction
- %100
- Process speed ↑
- %86
Loyalty and points management system
A scalable platform that gathers membership, points, coupons and personalised offers in one loyalty engine.
- Efficiency gain
- %96
- Growth impact
- 3.5x
Let’s scope this in 2 hours
We will map the bottleneck and leave with a timeline and investment range in the same call.